http://www.immersyve.com Thu, 12 Nov 2009 06:39:16 +0000 http://backend.userland.com/rss092 en Just a quick note to announce that Scott Rigby's powerpoint decks from his talks at the 2009 SF GDC, Austin GDC and LOGIN conferences are now online and available for download from - perhaps not surprisingly - our "Downloads" page. They are available in both .ppt and .pptx formats. http://www.immersyve.com/2009/09/22/gdc-and-login-2009-decks-are-now-online/ We've made the final ppt deck used at Scott's GDC 2009 talk last week available for download ("From First Date to Committed Relationship: Designing for Engagement and Sustained Satisfaction"), along with our general PENS white paper and some other references. Check them out from our new downloads page. http://www.immersyve.com/2009/04/01/immersyves-gdc-2009-presentation-deck-now-available/ The next time a loved one brandishes a virtual shotgun in their favorite video game, take heart. That look of glee, says a new study fresh from the joint research lab of Immersyve and the University of Rochester, likely stems from the healthy pleasure of mastering a challenge rather than ... http://www.immersyve.com/2009/01/16/its-not-the-violence-players-value/ Scott Rigby, Founder and President at Immersyve, will be giving a talk at the upcoming Game Developer’s Conference (GDC) in San Francisco, March 23rd-27th entitled “From First Date to a Committed Relationship: Designing for Engagement and Sustained Satisfaction.”  The talk will present details and data from years of research at Immersyve ... http://www.immersyve.com/2009/01/15/gdc-2009-immersyve-will-be-presenting-research-on-sustaining-player-engagement/ The NASAGA (North American Simulation and Gaming Association - trying saying that five times fast!) has invited Scott Rigby, founder of Immersyve, to keynote at their 40th anniversary conference in October, 2008. The talk will focus on the application of PENS ("Player Experience of Need Satisfaction") to simulations and other ... http://www.immersyve.com/2008/08/17/immersyve-to-keynote-at-40th-nasaga-conference-oct-08/ Scott Rigby, founder/president here at Immersyve, will be giving a talk again this year at the GDC conference in Austin on how developers can design for the satisfaction of key psychological needs that have great predictive value for sustained engagement. Hope those of you heading over to the conference will ... http://www.immersyve.com/2008/08/16/upcoming-talk-at-gdc-austin-sustaining-player-engagement-by-designing-for-intrinsic-need-satisfaction/ Violence in video games is a huge topic that is sparking global controversy and new legislation that promises to have a significant impact on the industry. But how objectively have we looked at the role that the violent content itself plays in motivating gameplay and satisfying player's needs? We're finishing ... http://www.immersyve.com/2007/06/27/violence-in-games-exploring-the-value-proposition/ As part of its ongoing research, Immersyve has just completed an eight month logitudinal study examining the ability of its model to predict sustained subscriptions and continued play of MMO’s. Our findings show that our P.E.N.S. (”Player Experience of Need Satisfaction”) measures, based on a next-generation playtesting model, significantly predicted ... http://www.immersyve.com/2007/03/10/research-confirms-immersyves-toolset-decreases-churn/ Immersyve's new motivational paradigm for understanding and measuring the player experience was featured this week on gamasutra.com, one of the leading online publications for game developers. The article, "Rethinking Carrots: A new method for measuring what players find most rewarding and motivating about your game" details both the theoretical approach ... http://www.immersyve.com/2007/01/21/immersyves-player-experience-of-need-satisfaction-pens-model-featured-on-gamasutra/ Immersyve, Inc., in collaboration with the University of Rochester, asked 1,000 gamers what motivates them to keep playing. The results published in the journal Motivation and Emotion this month suggest that people enjoy video games because they find them intrinsically satisfying. Dozens of news sites and blogs dedicated to gaming ... http://www.immersyve.com/2006/12/28/why-video-games-are-so-compelling-immersyves-research-noted-by-numerous-science-and-gamer-news-sites-over-the-holiday-season/